Ready-to-drink Soylent hits Austin stores (no, it’s not people)

Meal replacement drinks have been around forever, but it wasn’t until Rob Rhinehart’s Soylent debuted in 2013 that they became cool.

Soylent originated as a powdered drink you would order online and then mix at home. Many, many people experimented with eating only Soylent for weeks or months at a time, if only for the hilarious blog posts.

RELATED: In quest for efficiency, Soylent challenges notion of ‘food’

Soylent is experimenting with a new retail partnership with about two dozen Austin-area 7-Eleven stores. Contributed by Soylent

A few years ago, Soylent started selling a liquid, ready-to-drink version online, which I didn’t love, but I also didn’t hate either.

That bottled Soylent must be selling pretty well because the company is now testing retail sales in Los Angeles and, starting this week, Austin.

About 24 7-Eleven stores in the Austin area are now selling ready-to-drink Soylent. Contributed by Soylent

Two dozen 7- Eleven locations in the Austin area are now selling four flavors of Soylent: Original, Cacao, Cafe Coffiest and the new Cafe Chai. Each drink is designed to provide the vitamins, minerals, fats, carbohydrates and protein that the body needs. They cost $3.99 per bottle.

RELATED: How does Hopdoddy’s new ‘bleeding’ vegan burger from Impossible Foods taste?

 

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